Shareholder Activism
Canada's leading pension funds are serious about good governance. They are wielding
their power as shareholders to influence how companies operate. Welcome to the new era
of shareholder activism.
By Doug Burn

Claude Lamoureux, president and chief executive officer, Ontario Teachers' Pension
Plan Board
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ABC Corp. proposes to buy XYZ Corp. for $20 a share. The offer would produce an
excellent return for your pension plan members as XYZ's shares currently trade at $15.
Unfortunately, the management of XYZ holds 25% of the outstanding shares and a
management-initiated shareholder rights plan, passed by a narrow majority at the last
shareholders' meeting, states that takeovers have to be approved by shareholders
representing at least 80% of the outstanding shares. XYZ management votes down the
offer because ABC has plans for a massive restructuring that will eliminate many
executive positions.
Now for the moment of truth. Did your investment manager vote against the
shareholder rights plan? Better yet, did he or she even bother to vote? In too many
cases the answer to both questions is 'no.'
Apathy among some pension funds and other institutional
shareholders prompted Canada's second largest pension plan--Ontario Teachers'
Pension Plan Board--to reassess its approach to proxy voting. Ontario Teachers' had
been meeting with the boards of corporations behind closed doors, urging the
withdrawal of proxies that are not in the interest of Ontario Teachers' plan
members and other pension fund investors.
Last November, Ontario Teachers' reviewed these activities.
"I sat down with [president and chief executive officer] Claude Lamoureux to
discuss how many times we had voted against a proxy and seen it turned down," says
Brian Gibson, senior vice-president of active equities at Ontario Teachers' in
Toronto. "The answer was zero."
Ontario Teachers' decided to redouble its efforts. Barred
from lobbying other institutional shareholders on proxy issues by shareholder
communications restrictions in the 25-year-old Canada Business Corporations Act
(CBCA), it began posting its proxy voting intentions and rationale on Ontario
Teachers' Web site. This unprecedented initiative was highly effective. Corporate
boards of directors began calling to discuss their proxy plans to avoid the
embarrassment of having them publicly critiqued on the site.
Tom Gunn, chief investment officer of Ontario Municipal
Employees Retirement System (OMERS) in Toronto, articulated the view of leading
activists such as Lamoureux in his presentation last year to the Standing Senate
Committee on Banking, Trade and Commerce on amendments to the CBCA, which will take
effect next month. "We see ourselves as shareowners rather than shareholders. We
consider that pension fund money constitutes a permanent source of capital, but we
also consider that companies are our property," declared Gunn. "This is a growing
trend in a number of pension plans both in Canada and elsewhere, and we take our
responsibility as an owner of companies seriously."
Taking the lead of Ontario Teachers' and OMERS, a small but
growing number of pension plans are assuming these responsibilities. Many have
developed proxy voting guidelines modeled on those of the Pension Investment
Association of Canada (PIAC). The impetus, however, has often been provided by the
example of U.S. investment managers that file their proxy voting guidelines and
voting records to comply with the Employment Retirement Income Security Act
(ERISA).
"If all the pension plans followed the PIAC standards, it
would improve matters tremendously," says Lamoureux, adding that if Canadian
pension plans were obliged to report their proxy votes, it would "give the lawyers
the ammunition they need if trustees don't do their jobs."
VOTING PROXIES
Lamoureux would like to see ERISA-style legislation mandated in Canada. Pension
plan sponsors or their investment managers should, at the very minimum, vote their
proxies, he says, noting that most investment managers don't do this.
Connor, Clark & Lunn Investment Management Ltd. of Vancouver has proxy voting
guidelines in accordance with PIAC standards and it issues quarterly reports to
clients on its proxy votes. "In the last two or three years we've had more and more
requests for our guidelines and voting records," says Martin Gerber, a partner at
the firm.
Overall, interest in information on proxy votes has come primarily from pension
funds that employ internal investment managers. Those that invest through index
funds or external investment managers are less likely to have proxy voting
guidelines or to know if and how their proxies were voted.
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"We see good corporate governance as an important
contributor to corporate performance. Don't lose sight
of the fact that we're all after performance."
-- Claude Lamoureux, president and chief executive officer, Ontario
Teachers' Pension Plan Board
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As an internal investment manager, Robert Kamp, director of investments with Telus
Corp. in Edmonton, has a detailed proxy voting guideline and records his proxy votes.
"Our formal guideline, based in part on those of Ontario Teachers' and OMERS, goes back
about two years but we've always voted our proxies," he says. Telus also requires its
external investment managers to have a proxy voting policy and vote on behalf of the
plan sponsor.
Abitibi-Consolidated Inc. of Montreal relies exclusively on external investment
managers and as a result, pension director Larry Johnson says the company often
doesn't know how or even if managers voted its proxies. Johnson does receive the
ERISA-type reports of Connor Clark & Lunn, though. "I see myself wanting more
of that from our other investment managers," he adds.
Some plan sponsors believe that because they delegate buy and sell decisions to
external investment managers they should also defer the proxy voting decisions to
these experts. The Royal Bank of Canada's pension fund demands proxy voting
guidelines and reports from its eight external investment managers.
Institutional shareholder activists such as Ontario Teachers' have an ambitious
agenda. They want to reform corporate governance so that the interests of boards of
directors are aligned with those of shareholders. In the example of XYZ Corp., the
board of directors was clearly not fulfilling its role of representing shareholder
interests.
Institutional shareholder activists are united by a common belief that by
encouraging good corporate governance they are improving shareholder value. Boards
of directors of chronically underperforming corporations, for example, are more
likely to demand executive and strategic changes and accept takeover offers if the
majority of directors are independent of management. "We see good corporate
governance as an important contributor to corporate performance," says Lamoureux.
"Don't lose sight of the fact that we're all after performance."
Lamoureux does acknowledge that there are times when corporations with poor
governance outperform those with good corporate governance. For example, he says,
although some U.S. shareholder groups have complained that Warren Buffet supported
the election of personal friends as independent directors to the board of Berkshire
Hathaway, Ontario Teachers' has voted with that board on many occasions because it
has generally acted in the best interests of all shareholders.
BETTER VALUE
An accumulating body of research shows that most of the principles and practices of
good corporate governance do improve investor returns and share values, but the
evidence is not overwhelming. Also, there are alternative explanations for the
relative success of corporations practicing good governance.
McKinsey & Company's Investor Opinion Survey (June 2000) reports that
three-quarters of large institutional investors say board practices are at least as
important to them as financial performance when they are evaluating companies for
investment. As well, over 80% of investors say they would pay more for the shares
of a well-governed company than for those of a poorly governed company with
comparable financial performance.
In practice, investors don't pay premiums regardless of a corporation's governance
standards. Patrick McGurn, director of corporate programs at Institutional
Shareholder Services in Rockville, Maryland, a leading provider of proxy voting and
corporate governance services, explains: "Investors put a discount on poorly
governed corporations because they doubt that management-dominated boards of
directors will take the necessary actions to change management strategy and
personnel. The share prices of corporations with poor governance tend to fall
further and take longer to recover when their performance turns south."
The double-digit returns earned by many pension funds between 1997 and 2000 quelled
the appetite for improved corporate governance, according to the Conference Board
of Canada. In June, it reported that corporate governance had improved steadily
between 1995 and 1997, but then leveled off over the following two years. Last
year, the average score dropped. "Good corporate governance doesn't tend to come to
the fore until tough economic times," notes David Brown, a senior research
associate with the Board.
Lamoureux maintains that corporate governance has steadily improved over the last
decade. But he concedes that "when markets are down people may pay more attention
to corporate governance but they would have been wiser to have paid attention when
the markets were up."
UNDER SCRUTINY
Corporate investments and other business activities will come under closer scrutiny
as institutional shareholder activists meet with the boards of underperforming
companies to discuss their fiscal 2001 results. Corporate Canada is likely to be
more attentive given the new powers that shareholders gain next month when the CBCA
amendments come into effect.
Companies will find it harder to prevent shareholder proposals from being raised
and voted on at shareholder meetings. Shareholders will be able to communicate more
freely among themselves without triggering current restrictions on proxy
solicitation. Should shareholders launch formal proxy battles they'll be able to
promote their positions not only on Internet sites but also in newspaper, magazine,
television and radio ads.
"The amendments will dramatically liberalize proxy solicitation rules," says Wayne
Lennon, senior policy analyst, corporate law policy directorate with the Corporate
Governance Branch at Industry Canada. Institutional investors are less
enthusiastic. Lamoureux says the CBCA amendments were not as liberalizing as
Ontario Teachers' had hoped for."
The success of institutional shareholder activists to date has been marked by
incremental gains. They may lose the high-profile proxy battles at shareholder
meetings but they are making steady progress in closed-door negotiations with
corporate management and boards of directors.
"There has been a noticeable reduction in staggered boards, more independent
directors on boards and there are more option plans tied to performance," says Lynn
Clark, vice-president of economic policy and strategic research with OMERS. "We're
making progress and institutional investor activists have been a big part of that."
BC
Doug Burn is a Toronto-based
freelance writer.
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