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The KFC Foundation is introducing a personal finance program for employees at the restaurant chain’s participating franchises in the United States.

The non-profit organization funded by KFC franchisees is rolling out the financial wellness app to empower employees to take charge of their money. “The KFC Foundation programs provide resources to KFC’s frontline workers, based on their real needs,” said Krista Snider, managing director of the KFC Foundation, in a news release. “Financial health impacts overall health and wellness. So, we’re excited to provide the people we serve with tools to take charge of their financial trajectory . . ..” 

Read: New financial wellness category added as Workplace Benefits Awards opens for entries

The program includes: budgeting tools and weekly budgeting tips; personalized budgeting plans and actionable, personalized next steps; helpful videos and instructions; notifications to encourage accountability; personal and private access to financial advisers to provide coaching; and an online community for peer support and encouragement.

Financial wellness was highlighted by employees as a primary need according to a recent engagement survey. The new program will be offered alongside a number of other KFC Foundation initiatives, such as personalized high school credential assistance, hardship and crisis assistance and college tuition assistance at award levels of US$2,000, US$2,500 and US$3,000.

Read: Four steps to building a successful financial wellness program

Copyright © 2018 Transcontinental Media G.P. Originally published on benefitscanada.com
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Kathy:

This all wonderful finance program of course, comes with a decent livable wage that covers ‘basic needs’ .. right?? Or is this just another way of telling people that the company has no intention of paying you properly but thinks it is smart enough to tell you what to do with the pittance you get?

Sunday, April 15 at 12:20 pm | Reply

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