Is your company recruiting job candidates through LinkedIn? If not, then you’re in the vast minority, according to a survey by consulting firm Right Management.

According to the survey of more than 2,000 recruiters, HR executives and hiring managers, LinkedIn is ranked as the top networking site by North American companies, with 93% of respondents saying LinkedIn is useful for sourcing candidates. Only 34% of respondents said Facebook is useful and even less (18%) said they rely on Twitter as a resource.  

“Most people tend to think of social or professional networking sites just as job hunting tools,” says Monika Morrow, senior vice-president of career management for Right Management. “But career transition professionals are well aware that nearly all employers search these sites for possible job candidates. Our survey, in fact, says that nine out of 10 large organizations in North America find at least one of these sites useful. It’s also evident companies consult more than one site when seeking suitable people for openings.”
 
In addition to the top three networking sites, websites such as Peoplenjobs, Plaxo, Scout, Viadeo and Xing were found to be useful.
 
Although nearly all employers today use networking sites as a sourcing method, it is only one among several, Morrow says. “Number one is job postings on the company website, followed closely by referrals from company employees. Third are ads in printed media and on job boards followed by informational interviews and staffing agencies.”

Copyright © 2017 Transcontinental Media G.P. Originally published on benefitscanada.com

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