Allstate Benefits is expanding its business into Canada and offering critical illness products and services.

“Allstate Canada has been protecting Canadian homes and property from the unexpected for more than 60 years,” says John O’Donnell, president and CEO of Allstate Insurance Company of Canada. “We are pleased to announce this new Canadian initiative offered by our Allstate Benefits division.”

Read: The benefits of the future

Allstate Benefits’ critical illness product helps offer financial support when an insured person is diagnosed with a covered critical illness.

Upon diagnosis and depending on which coverage is selected, a lump-sum cash benefit is paid for covered critical illnesses.

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