Speaker

Shane Reid, vice-president, product and marketing, Medavie Blue Cross

Shane Reid is vice-president of product management and marketing at Medavie Blue Cross. In this role, he leads the development of innovative products for the organization’s group and individual business helping to strengthen Medavie Blue Cross’ position as a trusted group benefits provider and leader in drug plan management.

With an extensive background in group benefits, Reid brings a practical, growth-focused perspective to his work. Over the course of his career, he has held senior leadership roles spanning new market growth, business development, operational effectiveness and disability management. He’s known for building strong teams, developing future leaders and delivering product strategies that respond to the evolving needs of employers and plan members across Canada.

Based in Toronto, Reid’ is a key contributor to Medavie Blue Cross’ national growth and business development agenda. He holds a master’s of business administration from York University and a bachelor of science from McGill University.