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Lululemon Athletica Inc.’s thorough and innovative approach to benefits communications resulted in a win at Benefits Canada‘s 2023 Workplace Benefits Awards on Oct. 20. The apparel company won in the Benefits plan communications category for its detailed communications strategy — which includes professionally developed benefits overview videos and detailed guides for workers going on leave — and the […]

When it comes to communicating with employees, it can be challenging for employers to create subject matter that’s engaging enough to ensure staff properly absorb all of the information. In 2021, the City of Toronto decided to try a new strategy by adding an animated video to its benefits communications campaign. “People are busy. We […]

Diversity, equity and inclusion initiatives aren’t a new concept for employers — just ask any human resources professional. However, in a changing world marked by growing calls for social justice, many plan sponsors are extending these initiatives beyond workplace conduct and employee benefits into retirement planning, merging diversity with their pension plans’ designs and communications […]

As employers increasingly customize their human resources, benefits and pension communications campaigns, how are these methods connecting with employees? Long gone are the days of chunky tomes of group benefits and pension information. Once the norm, those pages and pages of minutiae have gradually been replaced by more personalized and targeted communications. “Direct communication is […]

As innovative medicines become more widely covered in workplace drug plans, employers are tasked with finding new ways to control costs while ensuring members receive the best value. “Obviously, this is good because such offers provide more treatments for employees and their families that can help get them back to the workplace sooner rather than […]