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Keyword: Benefits communication

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It’s often said perception is reality and that’s definitely true when it comes to benefits plans. If employees can’t easily perceive the value in their benefits package then it’s up to the employer to make it clearer. That’s where branding comes in. A lot of people — even those in branding — struggle to define […]

  • By: Tom Milne
  • March 9, 2021 March 22, 2021
  • 09:00
An employer’s guide to curating a suite of voluntary benefits

In an art gallery, people often recognize and appreciate the arrangement of the pieces as much as the works of art themselves. When employers offer voluntary benefits, they’re hoping that employees appreciate the offering. Above and beyond that, if plan members recognize the program as a customized suite of benefits that supports their unique needs, even better. Another conclusion […]

Editorial: Consumerism in the world of employee benefits

With the coronavirus pandemic forcing us all into social distancing measures for the majority of 2020, one inevitable side-effect is the substantial growth in our digital interactions. For my part, I’ve caught up with colleagues on Microsoft Teams and Skype for Business, attended a baby shower and a baby naming ceremony over Zoom, bought clothes […]

Sleep Country Canada is connecting with employees via a new app

Like many national retailers, Sleep Country Canada Holdings Inc. has a diverse group of employees across the country, working in more than 250 stores, as well as warehouses and distribution facilities, delivery services and a head office. “The whole point of this was to create a way for us to communicate with our [employees] across […]

A look at consumer-grade benefits plan technology, communications

Today’s consumer culture includes shopping online, booking vacations on smartphones and receiving recommendations for the next must-watch movie or television show based on most recent views. So it’s no surprise employees are starting to expect the same level of technology in their benefits plans and communications. “Today’s technologies — as well as consumer expectations — […]

Magna’s data-driven wellness strategy proving focus on analytics reduces costs

Magna International Inc. is using data to personalize its wellness program, increase employee engagement and reduce costs. In 2012, the Canadian automobile parts manufacturer established its own internal health and wellness team. At first, the program focused solely on disseminating basic educational materials, such as quarterly newsletters, posters and handouts, said Dr. Krista Markew, manager […]

TMX Group awarded for mobilizing to support staff well-being during coronavirus

With 95 per cent of employees working from home as of mid-March, TMX Group Ltd.’s wellness team quickly mobilized to create and implement a weekly virtual wellness program to keep them happy, healthy, engaged and motivated during a truly challenging time. The program, which was rolled out across the first 10 weeks of the coronavirus […]

Leadership-driven mental-health strategy nets award for Scotiabank

At Benefits Canada‘s 2020 Workplace Benefits Awards on Oct. 16, Scotiabank was recognized for a mental-health strategy that starts at the top of the organization and focuses on total employee well-being. “It’s one thing for [human resources] to preach from the centre the importance of mental health, but it’s quite another — and quite inspiring — to […]

Robust communications campaign leads to award for TMX Group

TMX Group Ltd.’s robust communications campaign for its long-standing employee share purchase plan led to a win in the benefits plan communications category at Benefits Canada‘s 2020 Workplace Benefits Awards on Oct. 16. In April 2020, the financial services company branded its ESPP with the slogan “Think like an owner, be an owner,” encouraging an ownership mentality among staff. The […]

Who are the winners of the 2020 Workplace Benefits Awards?

Benefits Canada is thrilled to announce the winners of the 2020 Workplace Benefits Awards. At a virtual roundtable and awards ceremony on Friday morning, 19 finalists gathered to discuss their leading benefits and pension strategies, followed by winner announcements across seven categories. The following winners — and all of the finalists — represent benefits and pension plans covering more than 280,000 Canadians. These […]

  • By: Staff
  • October 16, 2020 October 16, 2020
  • 14:00